#Gasbragging about our booths!

28 Jul 2015

#Gasbragging about our booths!

If you attended the Good Food & Wine Show at the Perth Convention Centre recently, you probably saw Photosnap #gasbragging in the Kleenheat Kitchen.

Kleenheat approached Photosnap asking for our help to attract visitors to their stall over the three-day event. We knew straight away that a photobooth and an InstaPrinter were exactly what they needed!

In the weeks leading up to the event Photosnap worked with Kleenheat and their advertising agency, Trilogy, to get the awesome photobooth setup ready. We helped them to design a custom wrap for the open booth, branded 6×4 photo prints, a custom kitchen backdrop, amazingly cool themed props and, of course, social media integration to get people #gasbragging using the InstaPrinter.

Overall, the stall was #AWESOME – even Masterchef’s George Colombaris stopped by to get in on the photo booth action!

Branded Photo Booth and Props

The fully wrapped branding on the photobooth and InstaPrinter was the perfect touch, looking DELICIOUS complete with cheesey puns. Abbey from Kleenheat worked with Photosnap to organise the booth and was extremely happy with the final product.

“The stand turned out amazing; the photo booth side in particular!”

Over the weekend, visitors to the stall were able to pose in front of the branded booth with life-size themed props such as salt and pepper shakers, cheese, a whisk, oven mitts and of course, wine and beer. The photo booth then instantly printed out their free photos, which included a branded overlay. The fun branding ensured all the take home prints would feature a little reminder of the event and the Kleenheat booth.

“The photo booth was a huge hit with lines of people eagerly waiting to get snapped, which in turn created a great buzz around our stand. Everyone had heaps of fun and nothing but great things to say about the activation, so thank you guys so much for being involved!”

Social Media Photo Booths

To encourage sharing on social media, Photosnap provided a Photosnap InstaPrinter and Social Media Kiosk, so that guests could interact at the event both via Instagram and Facebook.

Over the weekend, visitors to the Good Food & Wine Show could share photos to their own Instagram, hashtag them with the unique event hashtag #gasbragging and the InstaPrinter would then print them out as Instagram style polaroids for guests to take home.

A customised Social Media Kiosk had a similar function, storing all photos from the photobooth so that guests could find and upload their happy snaps straight to Facebook and Twitter or email themselves a digital copy.

It was seriously awesome to see the #gasbragging hashtag trending throughout the event, particularly thanks to a few foodie celebrities stopping by for a snap.

Spice Queens Debra and Eva from My Kitchen Rules were heating things up in the Kleenheat Kitchen over the weekend as well as in our photobooth. We loved their #whisky photos on Instagram with the life size props!

Overall the weekend was a huge success, not only creating a great atmosphere for the stall, but an opportunity to get the Kleenheat brand trending and shared all over social media. The perfect option for an interactive and fun brand experience, with both short term and long term benefits.

“Photosnap and Jason have been so easy to work with and your staff on the ground at the event were attentive, friendly and very patient… so please pass on a big thanks to them on both mine and Kleenheat’s behalf! Thanks again guys, honestly thrilled with how it all went!”